Young Laker star Austin Reaves signs shoe deal. Reaves, the breakout player for the LA Lakers, is set to sign a lucrative deal with Chinese shoe company Rigorer, reportedly worth seven figures. Shams Charania of The Athletic broke the news on Twitter, revealing Reaves’ first signature shoe called Rigorer AR1.
“Blessed,” Reaves expressed, grateful for the opportunity to have his own shoe despite being in just his second year. He should ne in the league as an undrafted player. He acknowledged the rarity of such a feat, recognizing that barely any NBA players have their own signature shoes.
According to Bleacher Report, Rigorer will pay Reaves an annual salary of around $1 million. While the length of the deal remains undisclosed, it should be a multi-year partnership. ESPN’s Nick DePaula shared a first look at the Rigorer AR1 shoes, creating anticipation for their release later this summer.
Rigorer, founded in 2014 by former CBA player Lin Chenyao, specializes in basketball products and protective gear. Reaves becomes the first NBA player to sign with the brand, joining the ranks of notable athletes who have partnered with Chinese shoe companies.
Within the Los Angeles Lakers organization, only two players have signature shoe deals. LeBron James, the basketball icon, possesses one, while the surprising second player is Austin Reaves.
This showcases Reaves’ emergence as one of the NBA’s promising young guards. Reaves has had an impressive season, averaging 12.4 points per game. His impact has been particularly noteworthy during LeBron James’ absence, where he has stepped up, averaging 17.4 points per game. With James back on the court, the Lakers have become legitimate contenders in the Western Conference.
Reaves’ journey is remarkable, considering he went undrafted less than two years ago. Now, he has the chance to become a crucial player for a playoff-bound team while simultaneously establishing himself as a prominent figure in the sneaker market. This partnership with Rigorer solidifies Reaves’ rise in the league and underscores the promising future ahead for the young guard.
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