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James Harden ‘The Beard’: Harden is termed as one of the best shooting guards in the history of NBA. His slogan ‘Fear the Beard’ got famous in his career span with Houston when he received the 2018 NBA MVP award.

The 33-year-old is a 10-time NBA All-Star and has played for 4 different franchises in his career. Oklahoma City Thunder, Houston Rockets, Brooklyn Nets, and Philadelphia 76ers. The story of his beard starts in 2009. He grew his beard as a result of laziness to shave. He received Endorsement deals and unique candy.

James Harden the beard
PC: Twitter
James Harden the beard PC: Twitter

The candy was shaped like Harden’s face and the well-built beard he has. A picture surfaced on the internet of how the $165 million man would look without his beard. James’ beard is a result of the absence of razor blade in his hands.

Hardens’ beard received plenty of traction after it appeared on songs and T-shirts. As a matter of fact, James Harden once said in 2018, in conversation with The Ringer, “Oh yea, I would cut it. I mean because it’s going to grow right back. Yeah, $10 million minimum is where I am like ‘alright.’”

James Harden ‘the beard’: “Only my barber is allowed to touch my beard”

Harden has termed his beard to be “naturally soft,” and he started liking the look in his college days. He said, “I let my barber trim it. That is the only person I let trim. I’m too nervous to touch. If I clip or do something wrong, I’m going to be pissed at myself.”

James Harden
James Harden

“The Beard” is averaging 21.9 points in the 2022-23 NBA season with 6.2 rebounds and 11.1 assists, per game. The crowd chanting his nickname gave him a certain strength to explode his talents in the league. Moreover, the twitter account of James Harden is all about his beard. He is literally consumed by his beard.

Above all, James Harden, The Beard is a member of NBA 75th Anniversary Team and signed a 13 year endorsement deal with Adidas in 2015 worth $200 million.

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