Dodge Le Femme was a special model launched in 1955. It was in production till 1956 and was based on the Dodge Custom Royal Lancer. It was a full-sized American car designed mainly for women. The vehicle was sold as a 2-door hardtop coupe with Heather Rose and Sapphire White paint schemes which indicated it was a female-focused model. Here is everything about the 1955 Dodge Le Femme.
A Car for Women
It’s a very rare sight to see a car exclusively getting manufactured for women. The Dodge Le Femme was made for women. It was designed in Heather Rose and Sapphire White colors. As white and rose were the favorite colors of women, the manufacturers used this paint scheme. The interior was again designed in pink and white. What’s more special about the Dodge Le Femme is that it had handbags, feminine badges, makeup kits, and raincoats . Everything was designed for women and this drew appreciation from people. Dodge Le Femme was hailed as a game changer and the Dodge owners were praised. Another version of the vehicle was made in Misty and Regal Orchid.
Dodge-based Engines
The entire styling of the vehicle was inspired by Dodge Custom Royal Lancer. This model was built using Red Ram Hemi V8 and Super Red Ram V8 engines with carburetors. The vehicle included a 3-speed manual gearbox and PowerFlite 2-speed automatic transmission. The engines used hemispherical combustion chambers for better airflow and stability. Overall, the vehicle’s recorded speed was 110mph.
Features
Though the Dodge Le Femme was a special package, the vehicle had luxury features like Pink-and-white interior upholstery, pink carpets, AM radio, heater, clock, electric windshield vipers, power brakes, and power steering. The mechanics for the vehicle focused on smooth performance. Notable tech were 4-barrel carburetors, push button gear selector, and lead springs. These techs enhanced the durability of the vehicle. Overall, it had luxury features catering to the women.
Designs
The Dodge Le Femme was one of the American cars to use pastel paint schemes. The styling included tailfin fenders, sweeping body lines, wraparound windshield, and chromium bumpers. Dodge Le Femme was available in two colors. One model was painted in rose and sapphire white. The other model was painted in purple and white. Another attraction was the Gold-tone La Femme script badging on the vehicle.
Rare Vehicle
The Dodge Le Femme remains another rare model from the past. As it was an exclusive car for women, the manufacturers did not sell it in large numbers. It was also a promotion to increase sales for their other models. Dodge Le Femme sold no more than 2,500 units. It was sold to middle-class women, rich women, housewives, and college girls as well.
Commercially Failure
The Dodge Le Femme was a failure and this was not a shock. It was designed to target women, but the low sales did not help the brand. Dodge stopped selling the model in 1956. Le Femme was sold for around $2,518 USD. The high pricing was another reason for its poor sales. Another reason for the failure was women preferred luxury cars over this model. Today, Dodge Le Femme is available in some collector markets of the USA.